SHAKE
SHAKE is a social news and entertainment platform that connects the worlds of gaming, crypto, and Web3 content. From news and rankings to NFTs, esports, and community-driven content, SHAKE creates a unique ecosystem where users can explore, share, and engage with the latest trends. The company’s mission is to enhance, not replace, traditional entertainment by adding the +α possibilities of blockchain technology. With services spanning from a Web3 platform, game marketplace, UGC rewards, incubation for creators, esports solutions, and event management, SHAKE is building the future of connected entertainment.
Client
SHAKE
Duration
3 months
Technologies Used
Challenges
Limited mainstream adoption of Web3.
Unfair esports reward distribution.
High barriers for new creators.
Keeping users engaged long-term.
Competition with large entertainment platforms.
Complexity in token economics
Solutions
Integrate blockchain features naturally into existing entertainment.
Use NFTs for transparent, secure prize systems.
Provide incubation programs and content funds.
Offer UGC rewards and community-driven rankings.
Differentiate through fandom scoring and Web3 innovation.
Support design, issuance, and operation with expert partners.
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